Professional business writing services

    Veteran marketing writer Cindy Stephens provides her 20+ years of professional marketing and
    technical writing abilities for business clients across the country. She translates an organization's
    vision and uncovers what's distinctly unique and wonderful about all her clients, producing effective
    sales and marketing tools including:

  •    Bios
  •    Blogs
  •    Brochures
  •    Direct mail
  •    Email blasts
  •    Newsletters

  • Presentations
  • Procedure manuals
  • Proposals
  • Sales scripts
  • Speeches
  • Website content
                                 
Apr 8th

There are rules to writing an effective website. And we’re not talking grammar, spelling or punctuation.

Why hire a professional web content developer? You may not realize that we know all kinds of rules to create web content that has your website be actually read, understood and if applicable, to solicit action. That’s why you hire us. It’s a challenge to view your business from an objective perspective. As writers, we offer a fresh insight, identifying more closely with what a new customer is Read more [...]
Mar 16th

Your customers can choose you or someone else. We write so they choose you.

I’ve been a customer of my bank for at least 10 years and while in my experience “good banking relationship” is an oxymoron, I still tried to get them to absorb the idea that I can just take my business somewhere else if I don’t get what I want. I’m not being a brat. I’m being a customer. Taking my business to another bank probably doesn’t have as much of a significant impact on their Read more [...]
Feb 2nd

You’re not boring. Why would you want your website content to be?

Thoughtful, usable website content is a critical business asset. You've paid for the content, by either writing it yourself, taking time away from running your business, or you paid someone to do it but if it's boring, it's not going to help you sell your product or service. And it can. I see a lot of websites that simply provide information. But the information isn't very interesting. It should Read more [...]